Link Archive

February 17, 2026

Automate Success: Real Stories of How Small Businesses Thrive with Salesforce

Highest rated content by Salesforce Read time: 4 minutes · Marketing
Score: +3000
Salesforce reveals how three small and medium businesses achieved growth through marketing automation. Tool: Salesforce's automation tools helped streamline operations and enhance customer engagement. Play: Implement automation in customer service to reduce response times and improve satisfaction.

Are Your Google Ads Gen Z Proof? Strategies To Win The 18-24 Segment

by Search Engine Journal Read time: 4 minutes · Marketing
Score: +2900
Search Engine Journal reports that Gen Z's discovery habits are reshaping Google Ads strategies. Shift: Advertisers need to rethink creative and targeting for AI-driven surfaces. Play: Update your Google Ads campaigns to include AI-optimized content targeting the 18-24 demographic.

24 Generative Engine Optimization Statistics Marketing Leaders Should Know

by HubSpot Marketing Read time: 4 minutes · Marketing
Score: +2800
HubSpot Marketing shares 24 key statistics on generative engine optimization impacting marketers. Data: 70% of marketers are integrating AI into their strategies. Play: Analyze your current AI tools to ensure alignment with the latest optimization trends.

February 16, 2026

How to increase conversions with Launch Locations, the newest feature from Agentforce Commerce

Highest rated content by Salesforce Read time: 4 minutes · Marketing
Score: +3000
Salesforce introduces Launch Locations, a feature that optimizes high-impact areas like search bars to boost conversions. Tool: Use Launch Locations to enhance user experience on product detail pages. Play: Implement this feature to test conversion rates on your top landing pages this month.

Transformation in action: Why ROI becomes clearer with deeper integration

by Intercom Read time: 4 minutes · Marketing
Score: +2900
Intercom reveals that deeper AI integration clarifies ROI by enhancing support scalability. Trend: Integrated AI solutions improve operational efficiency. Play: Evaluate AI integration depth to optimize support functions and track ROI improvements.

February 15, 2026

AI: The Best New Tool for Disaster Management

Highest rated content by Salesforce Read time: 4 minutes · Marketing
Score: +3000
Salesforce highlights how AI is transforming disaster management. Automation: AI predicts floods and detects wildfires early. Strategy: Implement AI tools for proactive disaster response.

The AI era needs strategists grounded in expertise and guided by context

by MarTech Read time: 4 minutes · Marketing
Score: +2900
MarTech outlines the necessity for AI strategists to possess deep expertise. Strategy: Leverage data-driven insights to inform marketing decisions. Action: Develop a framework for integrating AI insights into strategy.

February 14, 2026

AI ROI confidence is slipping, and that’s not a bad thing

Highest rated content by MarTech Read time: 4 minutes · Marketing
Score: +3000
MarTech highlights the current challenges in AI ROI confidence among marketers. Strategy: understanding the evolving landscape is crucial. Action: reassess your AI investments to align with realistic expectations.

5 PPC Strategies That Actually Boost Conversions in 2026

by Search Engine Journal Read time: 4 minutes · Marketing
Score: +2900
Search Engine Journal outlines effective PPC strategies to enhance conversions. Strategy: focus on audience targeting and ad relevance. Tools: utilize A/B testing to refine ad performance.

Why automating a broken workflow with AI is a trap

by MarTech Read time: 4 minutes · Marketing
Score: +2800
MarTech argues against automating ineffective workflows with AI. Strategy: identify and fix broken processes before automation. Workflow: prioritize process improvement for better outcomes.

February 13, 2026

America's $1T AI Gamble

Highest rated content by TLDR AI Read time: 4 minutes · Marketing
Score: +3000
TLDR AI highlights the economic implications of AI investments in the US. Growth: AI investments must yield returns for sustained economic growth. Strategy: Companies need to align AI initiatives with business objectives.

If you don't start using AI to listen to your customers, your competitors will!

by TLDR AI Read time: 4 minutes · Marketing
Score: +2900
TLDR AI outlines the necessity of leveraging AI for customer feedback analysis. Automation: AI + NLP can consolidate customer insights. Action: Implement AI tools to enhance customer engagement and feedback loops.

OpenAI and Google reveal competing visions for AI ads

by MarTech Read time: 4 minutes · Marketing
Score: +2800
MarTech discusses the contrasting strategies of OpenAI and Google in AI advertising. Strategy: Each company proposes unique approaches to integrate AI into ad campaigns. Tools: Understanding these strategies can inform marketers' ad tech choices.
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